The Metaphor Game

The Metaphor Game is a creative brainstorming exercise that sharpens your ability to create meaningful metaphors.

The Metaphor Game

The Metaphor Game is a creative brainstorming exercise that sharpens your ability to create meaningful metaphors.

What is it?

The Metaphor Game is a simple exercise to help you practice creating effective metaphors.

Metaphors compare one thing to another to make ideas easier to understand or more relatable. For example, calling a difficult project "a mountain to climb" instantly communicates its challenge in a visual and memorable way.

This activity is especially useful for presentation writers and designers who need to simplify complex ideas and connect with their audience. By using metaphors, you can make abstract concepts clearer and more memorable in your presentations.

The activity works best in pairs. One person secretly selects a word related to a chosen theme, while their partner generates random nouns within a set time. Using one of the nouns, the first person creates a metaphor that ties back to their secret word. After swapping roles and refining their metaphors, the pair shares their most creative results with the group. This process encourages thinking outside the box by forming connections between unrelated ideas.

By engaging in this exercise, you sharpen your creative thinking skills and enhance your ability to make abstract connections. It’s a valuable tool for anyone looking to bring fresh perspectives and creativity into their work—whether you’re a writer, a designer, or a problem solver. Over time, you’ll find that your mental associations become more diverse and expansive, making it easier to draw meaningful connections in all areas of life.

Why it works

Metaphors are a powerful tool for connecting with your audience. They make your content clearer, more relatable, and more compelling, which is exactly what a good presentation should do.

When to use it

It's great warm-up exercise to overcome creative blocks and get into a more innovative mindset before tackling significant tasks. Additionally, it works well as a team-building activity to kick off new projects, encouraging collaboration and fresh ideas by fostering a creative and open environment.

Remember to

Create a judgment-free environment where participants feel comfortable experimenting with ideas, even if they seem far-fetched or unconventional. Encouraging creativity without fear of criticism allows for more innovative and meaningful connections to emerge.

Step-by-step

How to play the metaphor game